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The journey to our showrooms in Shirley, Solihull was slightly protracted due to a car fire on the M25. However we arrived at 10.00am and set to work.

Hypnos Beds & Mattresses

We had a good meeting with Ian from Hypnos. They hadn’t made any changes to their range and we were reassured that the we were stocking the best sellers, including the Hypnos Orthocare 10 and Alto Pillow Top. If we were to add to the range, the Serenade Supreme on a firm edge base would fit into our collection nicely.

bed showroomMyers

It was then on to see Mark at Myers who were introducing some new beds. The pocket sprung range has been revamped and they have introduced one new bed. The Orchid Orthocare is a replacement for the Leo 800 Pocket. It’s the same specification, but got a great new cover giving it a fresh new look. The Memory Extra Pocket replaces the Lynx 800 Memory Pocket. The new Lily Natural Pocket is an 800 spring unit upholstered with wool and cotton. It’s certainly felt supportive and comfortable. We have a new exclusive twin spring bed, the Latex Premium, which is based on their best selling Latex Charm.


There were no changes at Slumberland with the exception of the addition of 3 new upholstery fabrics. They felt the current range, although good, was weighed heavily towards the grey palette. The introduction of beech, aubergine and spruce enhances the colours.

There were also no changes at Staples. The existing range was only recently launched and is performing very well.


Sealy have introduced some new beds and have included a north south opening ottoman base to the pocket sprung range. The Ortho Backcare Excel replaces the Ortho Backcare Supreme. It’s now a firmer bed that will be suited towards the larger person. The Profile Pocket 1400 is a new bed that compliments the Profile Contour Support.


Silentnight launched the Holly 1200 Latex Supreme. This replaces the Duchess and following the success of the Imperial 2800 Latex incorporates a latex comfort layer. We have a fantastic offer on the Imperial 2800 Latex which will see a 150cm / kingsize 4 drawer divan and mattress selling for just £799.


Relyon’s current range remains as is. They have introduced 3 new ortho models, with the Natural Ortho Pocket Intense being the pick of them. This is supported by the Natural Ortho Pocket Firm and the Natural Ortho Pocket Ultimate.

It was our first opportunity to look at the new Dunlopillo collections. All the old favourite names have been used, but the beds have a great new look. You can still order a Diamond or Firmrest, probably the best selling models Dunlopillo ever ran. We will certainly be looking at becoming stockists once space permits.

Jason at Breasley showed us the new Naked Beds, a range designed by ladies that offer a feminine touch. Using a softer palette of colours and a unique gentle floral border the style and design is targeting the ladies that buy beds. In a recent survey by Breasley they found that 85% of consumer products are bought by women. There are 4 models and they looked great. No changes to report on Breasley mattresses.

Suddenly the day has gone and it’s time to return to Sussex. Once again a very worthwhile trip to AIS.